Tuesday, January 5, 2010

Most publishers believe more than 20% of revenues will come from non-traditional sources in next 5 years

The first annual World Newspaper Future & Change Study has found that as market conditions decline on a global scale, publishers are looking for new revenue streams outside print, and have set up objectives to find non-print revenues. The global research study focuses on newspaper publishers' business strategies moving forward for the next five years, with the key objective to inspire newspaper executives to invest and innovate their business units and business practices, the latest SFN's report, Charting the Course for Newspapers, reported.

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