Tuesday, August 18, 2009

Freemium micropayment model showing the way for newspapers?

Children may be showing us the way to a future of paid content. As we outlined in the minonline story “Women on Social Nets Want It All...for Free,” attitudes about pay-to-play models for community access and services could open the possibilities for various tiered pricing models. As if on cue, the kid and teen social net myYearbook announced yesterday that its “freemium” revenue model has helped the company turn profitable, with revenue up 120% in 2009 over the same period in 2008.

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