Thursday, June 25, 2009

Media industry plots pay plans

Two of the most ambitious media industry efforts to retrain consumers to pay for online content set out their plans on Wednesday amid a surge in accessing free content via the internet.

Time Warner said it planned to begin a test in July to offer some of its top cable network shows online to about 5,000 subscribers of Comcast, the top US cable operator. A broader roll-out will begin in the fourth quarter.

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