Sunday, June 14, 2009

How one newspaper thinks positive

For Maragatham, the eight-page colour newspaper, Positive +, is interesting because for the first time she is able to read openly about HIV/AIDS in her own language. "I learn new things about this dreaded disease with every issue," she says. After Maragatham has read the paper, she makes sure that she hands it over to someone else, even students of a college in Erode, who commute regularly on this train.

But, why would anyone want to start a newspaper in a country that has almost 62,500 registered newspapers, of which about 2,130 are dailies? Furthermore, a newspaper in the age of Internet newspapers and recession, that deals with just one subject and which is distributed free of charge seems a losing proposition. So what made Asma Naseer, the person behind the great idea, take the plunge?

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