Thursday, April 23, 2009

Vail Mountaineer vs. Vail Daily Starbucks-gate: no wonder newspapers are dying

David O. Williams writes:

Apparently the Vail Daily ... struck a deal with the three local Starbucks stores to provide either free or deeply discounted ads in exchange for exclusive distribution in the stores.

This irked the Mountaineer to the point of writing nearly daily updates on the front page accusing the VD of all sorts of bad acts, which mostly boil down to hard-nosed, competitive sales, marketing and distribution tactics. Rather than striking a similar deal with other local coffee shops, the VM bitched like Chris Paul claiming he got worked over by the defense-deprived Denver Nuggets.


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