Monday, February 9, 2009

Mission possible? Charging for web content

Alan Mutter writes:

Life today would have been easier if newspapers, magazines and other print-to-web media had recognized in the first place that their content was too valuable – and too expensive to create – to simply give it away on the Internet.

This colossal strategic miscalculation bit publishers extra hard, because easy-to-acquire free content on the web rapidly undercut the demand, and therefore the revenues, for their flagship physical products.

}}} full post {{{

No comments: