Tuesday, February 10, 2009

Micro Economics: Why Steve Jobs and micropayments won't save the media

Gabriel Sherman writes:

In recent weeks, as the newspaper industry's fortunes have gone from abysmal to apocalyptic, a parade of boldfaced writers and thinkers have put forth a series of sweeping proposals to save the daily newspaper. Normally, reporters are a cynical bunch. We suspect sources to pursue ulterior motives and reflexively question grandiose schemes. Entrepreneurs, financiers, and politicians might sniff at this ingrained opposition to change, but if a new idea seems too good to be true, chances are it is. So when journalists chuck their skepticism and start talking like starry-eyed Silicon Valley venture capitalists, you know the newspaper industry is in dire shape.

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