Friday, December 19, 2008

No Magic Potion For Ailing Newspapers, But A Cocktail Of Remedies Might Help

David Kaplan writes:

The notion that a number of U.S. cities could be without a local daily newspaper within two years has quickly approached the level of conventional wisdom. But instead of offering another dose of doom and gloom, MediaShift's Mark Glaser offers alternative business models for newspapers that, if used in some combination, might offer hope for survival. Unfortunately, a lot of these ideas have been tried with mixed results at best

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